1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They allow the site to remember information about your visit — such as your language preference or whether you have accepted the cookie notice.

2. Cookies We Use

Essential Cookies (always active — no consent required)

• lang_pref — Stores your language preference (EN or ES). Duration: 12 months. No personal data.
• session_id — Maintains your session while browsing. Duration: session only. Deleted when you close your browser.
• Shopify cookies — Required for the shopping cart and checkout process if you purchase a product. Set by Shopify.

Analytics Cookies (optional — require consent)

• _ga, _gid — Google Analytics. Tracks page views and session data. IP anonymisation enabled. Duration: _ga = 2 years, _gid = 24 hours. No personal data linked to individuals.

Advertising Cookies

• None. PrimeMAXX does not use advertising cookies or retargeting pixels.

3. Your Cookie Choices

You can manage cookies via:

• Cookie banner — Accept or decline optional cookies when you first visit the site.
• Browser settings — Most browsers allow you to block or delete cookies. Note: blocking essential cookies may affect site functionality.
• Google Analytics opt-out — Install the Google Analytics Opt-out Browser Add-on.

4. Third-Party Cookies

If you make a purchase, Shopify sets cookies required for the checkout process. These are governed by Shopify's Privacy Policy. Google Analytics cookies are governed by Google's Privacy Policy.

5. Changes to This Policy

We may update this Cookie Policy to reflect changes in cookie usage or legal requirements. The "Last updated" date at the top of this page will reflect any changes.

6. Contact

For questions about our cookie usage: privacy@primemaxx.com